Thursday, 9 May 2013

Final digital drawings with development

I am now going to show my drawings after I have developed them in Photoshop. I am going to experiment a bit with them. After adding colour on the paper with water colour, I think that it defiently looks better when the colours have been added on screen. I also think that this will print better once ready.

The first one that I have developed is the nail varnish. I have added the logo that I have designed as well as the ritual word that I had drew. I am going to develop this one a little more so that I can get a certain look that I want for the posters and also the wallpaper.



I have decided that this one I want in red as I think its quite a statement colour and would do well to stand out on the wallpaper. I think that I will change the direction of where the nail varnish flows to add something different to each little varnish pot. I think that I am going to do about 3 versions so that I can space these around evenly on the wall paper.

For the campaign posters, I think that I am going to use the drawings of the faces that I have done. I think these will work more effectively as a piece to be drawn to and then, whatever I choose the product to be that I am going to advertise on these posters, I will then add colour to the relevant part of the face. For example, if I am advertising lipstick, I will colour in the lips in the same colour as being show on the lipstick. I think this will draw attention to the colour and then the face drawing detail.

I really want to do one of my posters as a ad for mascara so I am going to try a few different ways which I can do this.
Here I am going to show ways which I have developed the mascara poster..



As you can see here I have used a drawing but I have decided to use just half of the face here as I tihnk that it makes you look more clearly just to the eye.. where the mascara is being worn.

I am going to add some text.


I have decided that I am going to use a downloadable font for my writing now. After trying to edit and get the hand written font that I produced, it was proving too difficult to make the font look sharp and as straight as I would of liked.

I think that this will add the extra bit of 'digital' to the pieces.
The font that I have used on the product and for the heading is called 'Claire Hand and comes in Light, Regular and Bold' of which I am using mainly Light and Regular. 

After doing this I have downloaded a selection of free fonts that are all in different types of hand writing. This is what I will use for everyones 'ritual' of putting on make up. 




The font that I have used here is called Claire Hand.
I downloaded this from da font, and it was a free font to use.
I like it because it has the personal and human like feel to it like the rest of my poster design.






This is the final outcome for this poster. I have used Gill Sans in Light and Regular for the information on this page. I was thinking of using something which had more of a handwritten feel to it like I am going to use for the quotes on the wall paper, but I think because it is an informative piece of writing I wanted it to be easy to read but yet still have some hierarchy in what bit you look at first. So I have changed the sizing and boldness to parts of it. 

My next poster is going to be a lipstick advert poster.

Here is the development for this poster.


I am pleased with both of the outcomes for the campaign posters. I feel they work well - together as well as a stand alone posters.
After getting a little feedback from classmates, one said if she saw this poster in the street or shop she would consider buying the product.










These screen shots are from the development stages of the second poster. I have shown here just the stages in which each part was added. First being the lipstick though, this is places in the right hand corner, as is the mascara because when looking at the adverts in magazines, that is generally where the products are placed. There is a reason behind this - the eye will look at the page as though you are reading a book. We would read from the top left hand corner to the bottom right hand corner. So in theory, the product is the last thing that you will see, hopefully being what you remember about the poster.













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